Buy credits
Choose how many. One price per credit, whatever the quantity. Credits are valid for 12 months.
$400.00100 × $4.00 a credit
From 10 credits. Paid once, nothing renews.
How Oderra pricing works.
One credit is one piece of work an agent completes for you: $4.00. Buy credits when you need them, or have them added each month. Enterprise adds a Sales Theorem expert, who sets it up with you.
Subscription
A set number of credits added each month, so your agents never stop mid-brief.
- Choose how many credits are added each month, at $4.00 a credit
- Renews automatically until you cancel
- Cancelling stops the next renewal and keeps the credits already added
- Top up with more credits whenever you need to
Enterprise
Your inventory, your tools, your approval flow. A Sales Theorem expert sets it up with you, on your current campaigns.
- Forward Deployment: Fanera connected to your ad server, Skopa to your planning tools
- Custom catalogue, rules, brief templates and guardrails
- Credits agreed in a written contract, invoiced outside the app
- Single sign-on and dedicated support
Priced with you, on request.
Want an Oderra team to run your sales for you? Managed services, typically 1% of the media managed.
What the agents do, in credits.
Each of these costs one credit, whatever the agent reads to do it. A brief includes one round trip of negotiation. The list is complete: anything else is free, including delivery. Decisions stay yours, and cost nothing.
To sell · Fanera
- A brief answered with a planFanera reads the brief, checks your avails and floors, proposes a plan from your products, and answers the buyer's first counter-offer.
- 1 credit
- Each further round tripA new counter-offer and its answer, beyond the one included with the brief. Never below your floor.
- 1 credit
- A make-good proposedWhen a line falls short, a remedy for the buyer to accept or decline.
- 1 credit
To buy · Skopa
- A brief sentWritten from your media plan, sent to every selling agent that matches, with one round trip of negotiation included. One credit however many receive it.
- 1 credit
- Proposals comparedEvery answer to a brief laid out in the same columns, line by line.
- 1 credit
- Each further round tripA new counter-offer and its answer, beyond the one included with the brief. Within your budget and guardrails.
- 1 credit
- A creative version beyond the thirdCreatives are checked for free. If a publisher refuses the same line’s creative three times, each further version is one credit.
- 1 credit
Questions to the agent, in the app
Ask Fanera or Skopa about any action: why this plan, what if the flight were shorter. The first 3 questions on each action are free, then 1 credit for every 2 questions. Over MCP, your own assistant holds the conversation.
Always free
Creative checks against your formats and specs. Delivery reports and checks for the whole flight, sent to your own reporting, sheet or chat. Confirming or declining a plan or a make-good. Reading the record. Connecting your tools. Editing your catalogue, floors, briefs and rules. Your first 10 credits.
The unit
One credit is one piece of work done.
Only completed work counts. A brief includes one round trip of negotiation, and delivery is followed for free. If an agent cannot finish an action, nothing is used.
One CTV deal, on the selling side
Brief answeredPlan proposed, then the buyer's first counter-offer answered
1 creditSecond round tripThe buyer asked for a shorter flight
1 creditPlan confirmedBy your ad-ops lead
FreeDelivery reportsSent to your reporting every week, and at the end of the flight
FreeThe whole deal2 credits · $8.00
Ask for a quote.
Tell us what you sell or buy, and how you want to work: in the Oderra app or from your own tools. We come back with the credits you would use, and a price.
Questions.
Is there a free trial?
No trial. Every new organisation gets 10 free credits, enough to run its first deals. No card needed.
Does it cost more over MCP than in the app?
No. A brief answered is one credit, whether you ask from the Oderra app or from your own assistant over MCP. Reading the record is free both ways.
How is a negotiation counted?
The brief includes one round trip: a counter-offer and its answer. Each further round trip is one credit. Most deals close within one or two.
How is delivery reported, and what does it cost?
Nothing. Fanera and Skopa read delivery from the ad server and send it to the tools you already use: your reporting, a shared sheet or your team chat. If a line falls short, a make-good is proposed, for one credit.
Do questions to the agent cost credits?
The first 3 questions about an action are free. Beyond them, 1 credit for every 2 questions. Over MCP, your own assistant holds the conversation, so questions cost nothing.
Do creatives cost credits?
Selling with Fanera: no, every creative check is free. Buying with Skopa: the first three versions of a line’s creative are free, then one credit per version.
Is there a size limit on a brief?
A brief and its attachments can run to about 10,000 words, and a plan to about 20 lines. Longer documents are summarised before the agent works on them. Enterprise plans can raise these limits.
How long are credits valid?
12 months from the day they are added. The oldest credits are used first.
What happens when I run out?
The agent does not start the action and nothing is used. Your workspace shows your balance and a button to buy more. With a subscription, you can top up at any time.
Can I cancel a subscription?
Yes, at any time from your account. Cancelling stops the next renewal and keeps the credits already added, valid for 12 months.
Are credits refundable?
No, except where the law requires it.
Does Oderra take a share of my media?
No. Oderra takes 0% of your media. The only exception is managed services, where an Oderra team runs your sales: typically 1% of the media managed, agreed in a contract.
Do Fanera and Skopa have separate balances?
No. Your organisation has one balance. A media group that sells with Fanera and buys with Skopa uses the same credits.
Who charges me?
Payments are processed by Stripe and appear as ODERRA.COM on your statement. Oderra is operated by Resonate Digital Pte. Ltd., Singapore. Prices are shown before you pay.
I build agents. How do partners work?
Agent developers and technology providers can connect their own agents to Fanera and Skopa over AdCP, or build on top of them for their clients. Developers or get in touch.