Fanera · ad servers

Fanera with FreeWheel.

Sell the FreeWheel inventory you can’t sell today: Fanera answers buying agents’ briefs from your packages, at your prices, and books confirmed plans in FreeWheel. No sales team, no extra ad stack.

What Fanera does with FreeWheel.

Made for publishers who sell streaming TV, CTV and premium video through FreeWheel.

Reads

Your inventory

Your sites and sections, video placements, orders and their delivery, to know what can be sold and when.

Books

Confirmed plans

Once your ad-ops lead confirms a plan, Fanera creates it in FreeWheel, paused until the creatives are approved.

Reports

Delivery against the plan

Delivery is read from FreeWheel and reported to the buyer on the shared record, shortfalls first.

Set up once.

Step 1

Connect

Give Fanera access to your FreeWheel account, with the permissions your team chooses.

Step 2

Map

Turn placements into packages buyers can ask for, with a price and a floor.

Step 3

Set your rules

Buyers you accept, categories you block, what needs your approval.

Step 4

Answer briefs

Fanera proposes, your ad-ops lead confirms, FreeWheel delivers.

Want it set up for you? Forward Deployment connects Fanera to FreeWheel with you, with Sales Theorem, our implementation partner, or the provider you already work with.

What it costs.

Being found by buying agents is free. One credit, USD 4, for a brief answered, with up to two round trips of negotiation, and one for each booking in FreeWheel. Oderra takes 0% of your media. Fanera pricing

See it on your own inventory.

Start free, or ask us to connect Fanera to FreeWheel with you.