Many media people already spend part of their day in an assistant such as Claude or ChatGPT. Fanera, the selling agent from Oderra, and Skopa, the buying agent from Oderra, can be used from there. This is in beta.
How it connects
Both agents are available as MCP servers. MCP is the open standard assistants use to call outside tools. You add the agent's link to your assistant once, sign in with your Oderra account, and the assistant can now ask the agent to do things for you, within your rules.
What you can do from the chat
On the selling side:
- ask which briefs are waiting, and read the plan Fanera proposed;
- change a floor or a package in your own words, which then waits for your confirmation;
- get a delivery summary.
On the buying side:
- describe a campaign in your own words and let Skopa turn it into a brief;
- read a summary of the proposals that came back;
- approve, or ask for changes.
What stays in the workspace
Dense work is easier on a screen built for it: plan sheets side by side, editing line by line, catalogue changes in bulk, creative review. The chat hands over to the workspace with one click, and both write to the same record.
The rules do not change
The assistant is a way in, not a way around. The same rules apply as in the workspace: floors, limits, approvals, and a person confirms what commits money or inventory. The same credits apply too: a brief answered is one credit, whichever way you asked.
Your own agents
Teams with their own tools or agents can connect them the same way. Credentials are issued per partner, and a sandbox is available to test.